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Tag Archives: seo
SEO and SEM simultaneously? Razorfish says “Yes, Please”
Razorfish‘s “Department of Searchology” has produced a report claiming that, at least for brands, both paid search and search engine optimization are important, and even that they are more effective together. One of their more interesting findings was this: Before … Continue reading
Posted in Industry News
Tagged brand, organic search, paid search, razorfish, roi, sem, seo
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The Days of Relying on SEO are Numbered
For some time now I’ve been talking about the eventual shift in how search engines rank their pages from algorithmic factors to more social or “people-based” factors. Bill Slawski at SEO by the Sea just posted an article that sheds … Continue reading